Hoa Binh moves to promote beauty of Hoa Binh lake tourist site

9/18/2020 - 6:24:55 PM

(HBO) - In the 2018-2020 period, the Hoa Binh lake tourist site has seen positive results, with impressive increases in the number of tourists and total revenue. As of late 2019, the city welcomed nearly 321,000 domestic and foreign tourist arrivals and earned over 80 billion VND in revenue.

Tourists experience Kayak riding on Da River.

As one of the five localities in the Hoa Binh lake tourist site, Da Bac district has exerted efforts to carry out tourism promotion programmes. Every year, it organises a New Year festival of the Dao ethnic minority group to preserve its culture. Most recently, in late 2019, an agricultural and tourism promotion conference was held at Dua (Coconut) Island eco-tourism site to attract investors, businessmen and visitors. During the event, memoranda of understanding on investment cooperation were signed with eight enterprises with a combined capital of around 2 trillion VND. The projects are expected to open up opportunities to attract more tourists, generate more jobs and increase budget revenue, contributing to completing criteria to turn Hoa Binh lake tourist site into a national tourist site.

The province built an e-portal dedicated to the site, intensified promotion on the Vietnam National Administration of Tourism’s website, made video clips and short films featuring community-based tourist sites on Hoa Binh lake tourist site. Book named "Hoa Binh Lake tourist site – Journey to Explore, Opportunities to Invest” was published.

The localities also intensified the promotion of the tourist site on mass media, participated in events such as Vietnam International Travel Mart in Hanoi and International Travel Expo in HCM City (ITE HCMC).

In the time ahead, dissemination will be stepped up through the national tourism investment promotion programme in the 2014-2020 period. The province will make the best use of support from the Government and telecom businesses to expand mobile network coverage, and offer free Wi-fi at key tourist sites, and at the same time organise more famtrips and presstrips to help promote the image of Hoa Binh lake tourist site./.

Efforts to remove barriers help promote tourism development in Hoa Binh Lake area

Hoa Binh has taken measures, focusing on removing barriers in terms of mechanism, policy, infrastructure, and upgrading technical infrastructure facilities serving tourism and the quality of human resources, to promote tourism development in the Hoa Binh Lake area.

Da Bac promotes tourism development

Over the past time, Da Bac has deployed measures to lure more domestic and foreign visitors to the locality, aiming to turn tourism into the district’s economic spearhead.

Building trademark for Hoa Binh Lake tourism site

Covering an area of over 52,000 hectares spanning districts of Mai Chau, Tan Lac, Cao Phong, Da Bac, and Hoa Binh City, Hoa Binh lake has strong potential for tourism development. In recent years, thanks to the attention of local Party Committees and authorities as well as support from international organisations, the advantages of tourism in the lake area have been utilised.

Mai Chau district taps into cultural resources to develop tourism

Mai Chau is a mountainous district and home to many ethnic groups such as Thai, Muong, Kinh, Mong, Dao, and Tay with distinctive cultural identities, creating a diverse and unique cultural treasure. Aware of its advantages, the district has paid attention to the preservation and promotion of ethnic groups’ cultural values so that culture will become a leverage for tourism and contribute to socio-economic development and life quality improvement.