Appreciating the abundant potential and strengths of his hometown for tourism development, Ha Cong Hung, Deputy Secretary of the youth union of Mai Chau district’s Mai Hich commune, embarked on producing smoked meat with a desire to introduce his homeland's specialty to domestic and international tourists.

 Ha Cong Hung, from Mai Hich commune, Mai Chau district, introduces his smoked meat product.

Hung began producing his first products in 2017 using locally available buffalo, pork, and beef, which helped ensure the delicious, northwest-standard taste and food safety thanks to traditional breeding methods.

He said his mother is the inspiration and motivation for him to build this model. The dish is very special, only made on special occasions, such as holidays and the traditional New Year festival (Tet).

According to him, to make delicious smoked meat, it is necessary to choose fresh meat from reputable suppliers that meet food safety standards. The meat used for smoking should be from the shoulder, buttocks, and thighs to prevent excessive fat loss during the process. The native pig meat, raised by locals, is often lean, firm, and sweet, giving the smoked dish a distinctive flavour. The processing involves removing tendons, fat and marinating the meat with various traditional spices of the Thai ethnic group. It is essential to use wood from longan trees for smoking to preserve the unique flavour, with an appropriate temperature kept throughout the drying process. As a result, each piece of smoked buffalo or pork meat has a dry and firm outer shell, but the inside is pink and tender. Moreover, no preservatives or chemicals are used during processing to ensure product quality and consumer health.

Currently, Hung's production facility has obtained food safety certification and is in the process of completing documents to have its product accredited under the One Commune One Product (OCOP) programme.

Annually, the facility produces 2.2-2.5 tonnes of smoked meat, generating revenue of about 1.5 billion VND (59,370 USD) and profit of 400 million VND.

Hung said the initial success achieved is thanks to the attention and support of the local Party committee, authorities, and youth union in guiding young people in starting business. With the union’s assistance in reaching customers at homestays and via social media platforms in the area, the product has been widely promoted.

Ha Cong Dat, Secretary of Mai Chau district’s youth union, said Hung not only is a role model for youth union members and young people to follow but also helps boost the local youth entrepreneurship movement.

Related Topics

Cooperative works to promote Nhuan Trach kudzu powder brand

Kudzu powder product of Nhuan Trach agricultural services and starch processing cooperative in Dong Se hamlet, Nhuan Trạch commune, Luong Son district was certified as meeting One Commune One Product (OCOP)’s 3-star standard last year. For local residents, kudzu is a crop that helped them improve income, alleviate hunger and reduce poverty. The certification of the product is a prerequisite for local households to continue their production and expand their market.

Yen Thuy promotes building of model gardens

Yen Thuy district has effectively implemented a project to support the construction of model new-style rural residential areas and gardens under the national target programme on new-style rural area building for 2021-2025.

Businessmen dedicated to bringing Hoa Binh farm produce to global market

With favourable climate and land advantages, the agriculture sector in Hoa Binh has been attracting investment from enterprises, organisations, and cooperatives, gradually asserting the position of some local specialties in the international market.

Luong Son district develops industry, handicraft

Currently, Luong Son district counts 905 business establishments operating in industry and handicraft, helping generate jobs and stable incomes for local labourers.

Hoa Binh scores highest points in two indicators of PAR Index 2023

Hoa Binh scored the highest points in two out of the eight indicators of the Public Administrative Reform (PAR) Index ranking in 2023 that the Ministry of Home Affairs announced on April 17.