(HBO) – Untouched rustic Mai Hich commune, which is emblazoned with ripen rice terraces surrounded by mountain ranges and trails covered by white smoke streaking from local houses’ roofs, has grown in stature among domestic and international visitors in recent years.


Photo: Homestay Minh Tho in Hich 2 village, Mai Hich commune (Mai Chau district) is a favourable accommodation among travel companies.

Community-based tourism has undergone positive changes and brought stable income to local people. There are seven households offering homestay services and three villages developing community-based tourism, comprising Hich 1, Hich 2 and Cha Lang. In the first half of the year, the commune welcomed over 1,600 visitors, 900 of whom are foreigners, and raked in nearly 600 million VND in tourism revenue.

The commune has mobilised locals to promote community-based tourism after seeing its economic benefits. It has also asked the locals to pay attention to ensuring environmental hygiene to lure more holiday-makers to the locality.

Connections between villages and tourist attractions help visitors have brilliant experience during their stay.

Ha Cong Minh, a homestay owner in Hich 2 village, said: "How to make tourists feel comfortable and enjoyable is what we care. We have teamed up with travel agents to set up tours for visitors to go sightseeing, enjoy stunning views of waterfalls and landscape of rural areas as well as involve in local activities like rice harvesting, fishing, brocading and experience traditional dishes and cultural exchange.


The Centre for Community Health and Development (COHED) has supported homestay service providers in Hich 2 village with necessary skills and knowledge as well as capital to develop community-based tourism since 2010. The commune is home to 120 Thai ethnic families, who have preserved nearly 90 percent of their traditional stilt houses.

Bestowed with natural landscapes and tourism investment, coupled with local hospitality, Mai Hich has become an attractive draw for tourists to discover spectacular sceneries and ethnic traditional culture. It is expected to make community-based tourism a major currency earner of the commune./. 

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