(HBO) – As a magnet for tourists, Mai Chau has been honoured by the Traveller Review Awards, which evaluates the hospitality of tourist destinations, as one of the 10 most hospitable destinations in Vietnam in 2023.


An Italy tourist group pose for a photo in Hich village, a community-based tourist site in Mai Hich commune, Mai Chau district.


The award was based on more than 240 million verified reviews from Booking.com travellers. It shows Mai Chau’s role in Vietnam’s tourism map, and reflects the efforts of the Party Committee, administration and local residents of Mai Chau in promoting tourism.

Hoang Duc Minh, Vice Chairman of the Mai Chau People’s Committee, said that Mai Chau is a mountainous district, which is home to seven ethnic groups with diverse cultural identities.

Over the years, the committee has taken great efforts to preserve and promote the cultural identity of the ethnic groups through the issuance of many plans, directives, resolutions and projects in the field.

The locality’s efforts have reaped fruits. The district has revived and restored "Xen Muong” festival of Thai ethnic minority people, and "Gau Tao” festival of Mong ethnic minority people. In 2021, "keng long” dance of the Thai people was proposed for the title of national intangible cultural heritage.

Today, Mai Chau is one of the bright spots in the Vietnamese tourism map with 197 accommodation facilities for tourists, including four resorts -  Avana Resort, Mai Chau Ecolodge, Ba Khan Village Resort, and Mai Chau Hideaway Resort. The district has eight community-based tourism sites.

Mai Chau welcomed 324,536 visitors in 2017, 332,000 visitors in 2018, and 379,500 visitors in 2019. After two years of the COVID-19 pandemic, in 2022, the district served 534,000 tourists, including 19,713 foreigners and 504,287 domestic visitors.

In the first nine months of 2023, Mai Chau welcomed 467,713 visitors, including 54,807 foreigners. Revenue from tourism has greatly contributed to the district's socio-economic development.

Ngan Van Tuan, head of the district’s Division of Information and Communications, in the time to come, in order to maintain its position as an attractive and hospitable destination, Mai Chau will continue to invest in tourism development, while expanding community-based tourism in association with environmental protection, encouraging local people to join hands in promoting cultural values and building the image of Mai Chau tourism.

Related Topics


Hoa Binh to develop tourism comprehensively, sustainably

The People's Committee of Hoa Binh province has just issued Plan No. 128 to implement the Prime Minister’s Directive No. 08 dated February 23, 2024 on comprehensive, rapid and sustainable tourism development in Hoa Binh province.

Resolution on Hoa Binh Lake tourism development bears fruit

To turn Hoa Binh Lake into a national tourism area, the Standing Board of the Hoa Binh provincial Party Committee on June 22, 2017 issued Resolution No. 14-NQ/TU on developing the Hoa Binh Lake tourism area. Since then, resources have been mobilised to promote local tourism activities. The area now has met three of the five important criteria for a national tourism area.

Hoa Binh Lake Tourist Area eyes national status

The Standing Board of the provincial Party Committee has issued a resolution on the development of the Hoa Binh Lake Tourist Area, aiming to turn it into a national site. To date, the area has satisfied three out of the five criteria set for a national tourist site.

Charm of Ngoi Hoa bay wows spectators

Coming to Hoa Binh, visitors will be impressed by the natural beauty of Ngoi Hoa bay in Suoi Hoa commune, Tan Lac district.

Cha Day village’s tourism development associated with cultural preservation

People in Cha Day village in Pa Co commune, Mai Chau district of Hoa Binh province, have been taking advantage of natural conditions and traditional cultural values to develop community-based tourism which has helped improve their quality of life.

Hoa Binh offers various tourism products

The Hoa Binh lake tourism area has strengths to attract visitors, particularly those who are interested in resort tourism and community-based tourism.